Document 2
2012 Safer Roads Ottawa Program Workplan
The 2012 Safer Roads Ottawa Program (SROP)
implementation plan includes:
·
The delivery of an annual year-long campaign-based
Selective Traffic Enforcement Program (STEP);
·
The delivery of a major campaign on distracted driving
with a focus on non-intersection single vehicle collisions;
·
The delivery of a major campaign on aggressive driving
with a focus on right angle collisions;
·
The continued enhancement of community-based child car
seat clinics and the City’s involvement in these clinics;
·
The exploration of a pedestrian and/or cycling
diversion program wherein training would be an alternative to paying traffic tickets
for specific violations;
·
Exploring/reviewing the feasibility of a by-law to
provide for a one metre buffer zone between bicycles and motor vehicles, and,
·
Exploring/reviewing the feasibility of a by-law to
provide for a one metre buffer zone between motorcycles and other motor
vehicles.
The implementation of the 2012 SROP plan is as
follows:
Timing |
Emphasis
Area/Focus |
Initiative
or Program |
Action
Description |
Lead
Agency |
Maintain,
Enhance or New |
Quarter 1 |
General |
Video |
Produce
a video to help launch the new SROP.
Sponsorship opportunities. Leverage
use of youtube, facebook, movie theatres, etc. |
Video
production company, Ottawa Police, Public Works, Public Health, Fire,
Paramedics |
New |
Specific Monthly
Initiatives |
STEP Program |
Annual
year-long STEP Program highlights 2 enforcement and education initiatives
each month through news releases. |
Ottawa
Police, Public
Works |
Maintain |
|
Distracted
Driving |
Awareness
Campaign |
Plan
awareness campaign including, collection of data, Communications Plan, etc. Develop
media components such as television and radio ads, social media, community
newspapers and other awareness pieces targeting young males |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics, Community Partners |
New |
|
Distracted
Driving |
Media Event |
Conduct
media event to launch awareness campaign. |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics, Community Partners |
New |
|
Distracted
Driving |
Video |
Create
video on distracted driving to be used in school talks, available on youtube,
etc. |
Algonquin
College students, Ottawa Police, Public
Works, Public Health, Fire, Paramedics |
New |
|
Children’s Safety |
Child Car Seat
Clinics |
Sustain
the promotion and enhancement of, and
City involvement in, community-based child car seat clinics |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics |
Enhance, Maintain |
|
Pedestrian and/or
Cycling Safety |
Diversion Program |
Exploration
of a pedestrian and/or cycling diversion program wherein training would be an
alternative to paying traffic tickets for specific violations |
Planning
and Growth Management, Ottawa Police |
New |
Timing |
Emphasis
Area/Focus |
Initiative or
Program |
Action
Description |
Lead
Agency |
Maintain, Enhance
or New |
Quarter 2 |
Specific Monthly
Initiatives |
STEP Program |
Deliver
the annual year-long STEP Program, which includes the analysis of data,
enforcement and education initiatives and the dissemination of two News
Releases each month |
Ottawa
Police, Public Works |
Maintain |
Distracted
Driving |
Education |
Distribution
of information cards primarily by Police |
Ottawa
Police, OPP, RCMP |
New |
|
Distracted
Driving |
Education |
Give
presentations about distracted driving to Public Health staff working in high
schools |
Public
Health |
New |
|
Distracted
Driving |
Outreach |
Pilot
education outreach in high schools on distracted driving (i.e. cell phone
use, texting) through Public Health nurses |
Public
Health |
New |
|
Distracted
Driving |
Driver’s
Education Schools |
Encourage
inclusions of distracted driving information in driver’s education school
curriculum |
Public
Health, Ottawa Police, Public Works |
Enhance, New |
|
Distracted
Driving |
Hand-held Devices |
Enforcement
of new hand-held device legislation |
Ottawa
Police |
Enhance |
|
Distracted
Driving |
Enforcement |
Conduct
enforcement at higher risk locations |
Ottawa
Police |
Enhance |
|
Distracted
Driving |
Incentives |
Explore
partnering with stakeholders to distribute incentives to drivers complying
with the new hand-held device legislation.
Sponsorship Opportunities. |
Ottawa
Police |
New |
|
Distracted
Driving |
Advocacy |
Advocate
for distracted driving questions in MTO’s G1 driver tests |
Public
Health, Public Works, Ottawa Police |
New |
|
Distracted
Driving |
Outreach |
Engage
community policing officers to build in topic in presentations to communities |
Ottawa
Police |
New |
Timing |
Emphasis
Area/Focus |
Initiative or
Program |
Action
Description |
Lead
Agency |
Maintain, Enhance
or New |
|
Distracted
Driving/Non-Intersection Single Vehicle Collisions |
Rumble Strips |
Commence
installation of edge-line rumble strips on new road construction and overlays
where there are shoulders (where possible) |
Infrastructure
Services |
New |
Distracted
Driving/Non-Intersection Single Vehicle Collisions |
Other Roadside
Safety Improvements |
Commence
implementation of low cost countermeasures such as ensuring that roadside
gravel shoulders are compacted (i.e. no loose gravel) and removing ditches
where practicable to expand recoverable zone |
Infrastructure
Services, Public Works |
Enhance and
Maintain |
|
Distracted
Driving/Non-Intersection Single Vehicle Collisions |
Warning Signage |
Commence
signage reviews in rural areas and augment/upgrade i.e. warning signs |
Public
Works |
New, Enhance |
|
Distracted
Driving/Non-Intersection Single Vehicle Collisions |
Chevron Signs and
Reflectors i.e. Cat’s Eyes |
Commence
installation of chevron signs and reflectors along curves in rural locations
where collisions are high |
Public
Works |
New, Enhance |
|
Children’s Safety |
Child Car Seat
Clinics |
Sustain
the promotion and enhancement of, and
City involvement in, community-based child car seat clinics |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics |
Enhance, Maintain |
Timing |
Emphasis
Area/Focus |
Initiative or
Program |
Action
Description |
Lead
Agency |
Maintain, Enhance
or New |
Quarter 3 |
Specific Monthly
Initiatives |
STEP Program |
Deliver
the annual year-long STEP Program which includes the analysis of data,
enforcement and education initiatives and the dissemination of two News
Releases each month. |
Ottawa
Police, Public Works |
Maintain |
Aggressive
Driving/Angle Collisions |
Awareness
Campaign Planning |
Plan
awareness campaign including, collection of data, Communications Plan, etc. |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics, Community Partners |
New |
|
Aggressive
Driving/Angle Collisions |
Awareness
Campaign Development |
Develop
media components such as television and radio ads, social media, community
newspapers, etc. |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics, Community Partners |
New |
|
Aggressive
Driving/Angle Collisions |
Media Event |
Conduct
media event to launch awareness campaign |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics, Community Partners |
New |
|
Children’s Safety |
Child Car Seat
Clinics |
Sustain
the promotion and enhancement of, and
City involvement in, community-based child car seat clinics |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics |
Enhance, Maintain |
Timing |
Emphasis
Area/Focus |
Initiative or
Program |
Action
Description |
Lead
Agency |
Maintain, Enhance
or New |
Quarter 4 |
Specific Monthly
Initiatives |
STEP Program |
Deliver
the annual year-long STEP Program, which includes the analysis of data,
enforcement and education initiatives and the dissemination of two News
Releases each month. |
Ottawa
Police, Public Works |
Maintain |
Aggressive
Driving/Angle Collisions |
Education |
Distribution
of information cards primarily by Police. |
Ottawa
Police, RCMP |
New |
|
Aggressive
Driving/Angle Collisions |
“STOP! Spare a
Moment. Spare a Life” initiative |
Expand
the new piloted stop sign safety initiative in Barrhaven to other communities
in Ottawa |
Public
Works, Ottawa Police, Public Health |
Enhance, New |
|
Aggressive
Driving/Angle Collisions |
Enforcement |
Conduct
enforcement at higher risk locations. |
Ottawa
Police |
Enhance |
|
Aggressive
Driving/Angle Collisions |
Reporting
Aggressive Drivers |
Educate
community on how to report aggressive drivers. |
Ottawa
Police |
Enhance |
|
Aggressive
Driving/Angle Collisions |
“Bus Watch” |
Establish
“Bus Watch” mechanism for school bus drivers and the public to report drivers
disobeying school bus laws |
Ottawa
Police, School Bus Companies |
New |
|
Aggressive
Driving/Angle Collisions |
Red Light Cameras |
Install
additional red light cameras at higher risk locations |
Public
Works |
Enhance, New |
|
Aggressive
Driving/Angle Collisions |
Large Stop Signs,
Large Stop Ahead Signs, Exponential Stop Bars and Flashing Beacon Lights |
Install
large stop signs, large stop ahead signs, exponential stop bars and flashing
beacon lights at higher risk locations where appropriate |
Public
Works |
Enhance, New |
Timing |
Emphasis
Area/Focus |
Initiative or
Program |
Action
Description |
Lead
Agency |
Maintain, Enhance
or New |
|
Aggressive
Driving/Angle Collisions |
Larger Signal
Display Heads |
Explore
the use of larger signal display heads (i.e. Highway-size) at appropriate
high collision locations |
Public
Works |
New |
Aggressive
Driving/Angle Collisions |
Advanced Signal
Display Technology |
Explore
the use of advanced signal display technology (i.e. LED lights) at
appropriate high collision locations |
Public
Works |
Enhance, New |
|
Aggressive
Driving/Angle Collisions |
Roundabouts |
Continue
to implement roundabouts as a form of safe intersection control |
Public
Works |
Enhance, New |
|
Aggressive
Driving/Angle Collisions |
Outreach |
Engage
Community Policing Officers to build in topic in presentations to communities |
Ottawa
Police |
New |
|
Children’s Safety |
Child Car Seat
Clinics |
Sustain
the promotion and enhancement of, and
City involvement in, community-based child car seat clinics |
Public
Health, Public Works, Ottawa Police, Fire, Paramedics |
Enhance, Maintain |